Wednesday, June 9, 2010

Sunny Mummy Sisterhood!



Yes, it seems WE have decided we cannot go past this name!

I just LOVE IT and Sarah from Style Me Gorgeous will be working hard to represent what the sisterhood will mean....Renae Demanuele will also receive 12mths free membership to the sisterhood for thinking of it!

HOWEVER, I thought I'd better write a post to clarify some points/comments made on our facebook wall in response to my callout for your opinion on the name of our new club.

Firstly, I just want to say what an absolute blessing it has been to meet so many of you both virtually and in person over the past 6mths and I feel incredibly lucky to spend my days inspiring, motivating and supporting you all to ENJOY not endure motherhood.

Secondly, you may or may not realise that Sunny Mummy only began in Jan of this year, as an Australian Registered Business.

So much has happened during this short time with the biggest highlight being chosen as a 'Live Positive' Ambassador for COKE and experiencing my first overseas trip! Without my efforts with SM, this would never have happened and for that I am proud.

As you all know, I ALWAYS keep it real and share with you whatever is going on in my world. This will make the likes of Justin Herald, and other business people that I have had the pleasure of speaking with, cringe for telling you, however I want you all to know that the ONLY income I currently derive from Sunny Mummy is the sale of any tools such as the SMA, which goes straight back into the cost of running this organisation.

It may seem strange to some that I would tell you all of this...
An owner of a cafe for example, would not have to justify an increase in the price of their coffees.

However we are not selling coffees, we are providing a supportive community and it is not going anywhere! You are still a Sunny Mummy regardless of whether you join the Sunny Mummy Sisterhood or not :)

SM is a very unique business and in fact, it is for this reason that I have been wrestling with the choice of running SM as a commercial business OR as a social enterprise, which is a 'not for profit' business with social objectives.

SM means the world to me and it is certainly NOT about the money. The simple fact is that I work very hard on SM full time and in order to continue doing so, I must start generating an income for SM to fund the running of the site and to contribute to my family.

I am comitted to making this happen and have very big plans for Sunny Mummy!

Plans I want you all to be involved in. From attending free groups to events to ambassadors to leaders to a PA....I want to be able to not only make money to pay me but to hire other Sunnies to work in our organisation. Of course I also want to be able to support charities too.

I really appreciate all the comments/support tonight and I know that none of you think I am exploiting you by developing a club with a membership fee.

So lets get down to business ;)

Firstly, Kim was right when she said there will always be the SM blog and facebook.

Nothing you are getting now will be taken away. However club members will get ALOT more than non-members.

Secondly, by joining the SMS, you are supporting yourself to SHINE and are supporting the Sunny Mummy Movement. By becoming a member, you are declaring that you value the support, the time it takes to give you such support AND you value the community you will be joining!

Having said that, I completely understand if you genuinely cannot afford to join.

Last but not least...the details.



Sunny Mummy Sisterhood will be a members only area of the Sunny Mummy Site.

Once inside, you can expect to find:

Exclusive content {blog/smtv}
Free Downloads & Resources
Forums including LIVE Chat
Special Guest hosts and organised chat times
Groups to join
Support from a community that cares
Member pricing for all events, tools and merchandise
Member only competitions
Hints and tips

Plus lots more.

Founding memberships are available NOW until June 30th for just $99 inc gst for 12mths!

From July 1, membership will be $129.95 inc gst.

{when broken down weekly, this is less than the cost of a coffee, at below $2.50}

Members will also receive a member pack in the mail containing SMS Goodies and surprises througout the year.

So, if you would like to click, connect and SHINE with a group of women who support one another and want to ENJOY motherhood, become a Sunny Sista now and show your support of our Sunny Mummy Movement and YOU!

Buy Now

Thanks for reading SO MUCH, keep shining and see you on the brighter side!

Stace x

6 comments:

  1. I love it Stacey and i think your hard work should be rewarded
    im sorry if i was a bit forward i didnt mean to be at all but i felt i had to say something it certainly wasnt an attack and i hope it didnt come accross that way at all

    XXXXXXXXXXXXXXXXXXX
    Ps thank you <3

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  2. Sounds great! Thankyou xx

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  3. sounds great to me. look forward to the seeing you on the sunny side

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  4. I think what you do with Sunny Mummy is fantastic and I have just joined for 12 months and I am proud to say that I am in the sunny mummy sistahood. I look forward to all the ideas, support and friendship. Thanks again Stace for all of your input and I am glad that his is your passion and that you will now earn some money for your hard work. You know what they say If you love what you do then you will never work a day in your life. X Heidi Fitzpatrick

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  5. Just purchased my SMS membership then! Very inspired, impressed by and proud of Sunny Mummy and I'm more than happy to support by becoming a member - for less than the price of a yearly magazine subscription I get so much more value! Great work Stace xoxo

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